Coppola Cheers

CoppolaCheersPlay the video
201kImpressions
5.2kMentions
822Deliveries

Making sure fans had everyones favorite holiday accessory...a glass of wine

Objectives

Coppola wanted to create buzz around their well-known brand for the holidays, as well as concentrate on building meaningful relationships with their existing customer base.

Solution

Coppola and Fooji partnered up to run a unique promotion on multiple platforms including Twitter, Facebook and Instagram where influencers included a unique link into their bios. Fooji delivered holiday wine kits in 10 different major markets across the country throughout the week.

Results

#CoppolaCheers had more than 5,200 Twitter engagements and generated over 201,000 impressions across multiple social media platforms. This buzz resulted in over 800 holiday wine kit deliveries to key markets over the course of the activation.

The fan reactions

Check out fan content from the campaign

Key Markets
Alcohol
Awareness
Buzz
Conversion

Become a partner

We can’t wait to work with you!
Field is required
Field is required
Thanks, we can’t wait to work with you!Close