Giving fans a taste of the Kardashian life
Everyone knows how much the Kardashians love giving each other gifts. E! wanted to give fans in key markets a little taste of their own signature Kardashian gift: custom donuts.
E! and Fooji delivered beautiful custom-branded Life of Kylie donuts directly to fans' doors in NY and LA. In addition to all of the fan participation, the Kardashians themselves jumped in on the action to help really drive the buzz.
Check out fan content from the campaign