Helping fans feel pretty in their own unique ways
STX wanted to drive awareness and buzz for their new film, I Feel Pretty. The primary objective was to showcase all the different ways that people can feel pretty.
STX teamed up with Fooji to deliver positive vibes to fans across the nation. When fans participated in the multi-day campaign, they were able to select various prizes from the microsite. These included bouquets of flowers, Class Pass codes, desserts, and more!
Check out fan content from the campaign
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