Helping CONAN take over Comic-Con buzz
CONAN and Pepsi wanted to dominate conversation in the surrounding Gaslamp Quarter and become a part of the Comic-Con fan experience.
CONAN, Pepsi, and Fooji teamed up to hypertarget convention attendees by delivering several exclusive CONAN Funko Pop figurines. Each delivery also included a bottle of Pepsi, helping fans stay hydrated and building some serious brand loyalty.
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