Fooji Privacy Policy

Version [3]

Last Changes to Privacy Policy: June 10, 2019

Fooji, Inc. is strongly committed to letting you know how we will collect and use your personal information. The policies below are applicable to data and information collected through the Fooji network of websites, including, all associated websites, URLs and micro sites (for example, [brand] (including any versions optimized for viewing on a wireless or tablet device) (collectively, the "Website") and our mobile application ("Application"), through our services (collectively, the "Services"), however accessed and/or used, that are operated by us, made available by us, or produced and maintained by Fooji, Inc. (collectively "Fooji" or "we", "us", or "our"). We have established this privacy policy ("Privacy Policy") to let you know the kinds of personal information we may gather during your use of this Website, why we gather your information, what we use your personal information for, when we might disclose your personal information, and how you can manage your personal information.

We provide important information for individuals located in the Member States of the European Union, countries in the European Economic Area, and the United Kingdom (collectively, "Europe" or "European")

We reserve the right to modify or amend the terms of our Privacy Policy from time to time without notice. If we intend to apply the modifications or amendments to this Privacy Policy retroactively or to personal information already in our possession, we will provide you with notice of the modifications or amendments.

We collect two basic types of information from you in conjunction with your use of the Website, personal information and non-personal information. Personal information is information that you may supply to us, as described more fully below, i.e., when you complete a survey, register on a micro site, upload content, participate in a community, or provide your email address. Personal information is any information that can individually identify you and includes, among other things, your name, e-mail address, social media handle, telephone number, postal address, credit card, billing and contact information. Non-personal information includes information that does not personally identify you, but it may include tracking and usage information about your location, demographics, use of the Website and the Internet.

Personal Information

As a general matter, you can browse the Website without submitting your personal information to us. However, there are a number of circumstances in which you may supply us or our agents with your personal information. The following lists the most common ways in which we may collect your personal information.

  • Registration for an account or an event sponsored by Fooji

  • Downloading collaterals from the Website or App, for example, if you request information from us relating to videos you are watching (such as products featured in TV shows or movies you watch), we may collect information from you in order to provide the information you request, including your phone number, the video you are watching, your device ID and the product from the video in which you are interested.

  • Surveys, Sweepstakes, Prize Drawings and Competition Information, for example, we collect the information you provide to us when you sign up for or participate in a survey, our prize draws or competitions. If you send us an email regarding a sweepstakes, we will collect information about how you interact with that email and whether you enter the sweepstakes.

  • Submitting an application to work at Fooji

  • Sign up to receive alerts or other information via email, text or instant message from Fooji

  • Request for sales calls, customer service, support requests or other assistance

  • Website related communications, e.g. account verification; technical notification

  • Participation in communities, commenting to blog entries and participation in other forums

  • Any other place on the Website where you knowingly volunteer personal information

Non-Personal Information

In addition, when you interact with the Website, we may collect certain
information that does not identify you individually and our servers may
automatically keep an activity log of your use of our Website
("Non-Personal Information"). Generally, we collect and store the
following categories of Non-Personal Information:

  • Non-identifiable demographic data such as age, gender, and five digit zip code as part of collecting personal information

  • Device information about your computer, browser, mobile device, or other device that you use to access the Website. This information may include IP address, geolocation information, unique device identifiers, browser type, browser language, and other transactional information.

  • Analytics and usage information about your use of the Website.

  • Additional "traffic data" and log files such as time of access, date of access, software crash reports, session identification number, access times, and referring website addresses.

  • Other information regarding your use of the Website.

We may also gather and use information about you from publicly available
third-party sources.

Collection of Your Source IP Address/Location Information

We may collect and store location information about you on the Website and associated with your account that you volunteer on the Website or enable through the Website or your device. We will not collect any location information that you do not volunteer or enable. We will delete any location information that you request is deleted. We do collect and store your device's source IP address which may disclose the location of your device at the time you access the Website.

Tracking and Targeting

We may allow service providers and other third parties to use cookies and other tracking technologies to track your browsing activity over time and across the Website, Services and third party websites. For example, we may partner with third party advertisers to display advertising on the Website or manage our advertising on other sites. These advertisers may also provide you targeted ads based upon your interests on third party sites. We also use third party website analytics services that help us analyze users' interactions with the Website. Some advertising networks allow you to opt out of targeted advertising. For more information, visit or

See our Cookies and Similar Technologies Notice for more information about how the third party analytics, advertising and social media companies use cookies and similar technologies to collect your information when you use the Website or Services.

The Website will respect your browser's Do Not Track signals (or other well-established, commercially available mechanisms that provide you with the ability to exercise choice regarding the collection of Personal Information). If we receive a Do Not Track notice, we will stop using any Personal Information for online behavioral advertising purposes. To find out more about \"Do Not Track,\" please visit

In some of our communications, we track clicks on links in the communications to content on the Website and in the Services to help us measure the effectiveness of our communications.

How Do We Use Your Information?

We use your personal information and other non-personal information, such as your location information, we learn from you to help us personalize and continually improve your experience on the Website. We may use your Personal and Non-Personal Information in the following ways:

To provide the Services

We use your personal information to provide, support, understand and improve the Services. As part of providing the Services we may send you service announcements, technical notices, updates, security alerts and support-related messages related to your account or transactions with us, through the Services or by email. We may also communicate with you in response to your support requests, questions, feedback or comments to a blog post, or to provide you with information about our policies.

To personalize the Services

We use the information we collect to personalize content and experiences on our Website, to better understand your interests, make personalized recommendations based on your interests or information and otherwise personalize your experience with the Services.

To send you marketing communications

If you use the Services, request information from us, or participate in our surveys, promotions or events, we may send you Fooji-related marketing communications. You can always opt out of these communications by following the opt-out instructions in the message or by contacting us.

To create anonymous data

We may create aggregate and other anonymous data from our users' personal information. We make personal information into anonymous data by removing information that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties to operate, understand and improve our Services, to develop new services, and for other lawful business purposes.

For security, compliance, fraud prevention and safety

We may use your personal information as we believe appropriate to investigate or prevent violation of the law or our Terms of Service; to secure the Services; to protect our, your or others' rights, privacy, safety or property; and to protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity. For example, we may use tools to scan your videos and other content in the Services for content that violates our Terms of Service or the law. We may also use information we collect about your device to detect users violating our Terms of Service and prevent further violations.

We may use your personal information as we believe appropriate (a) to comply with applicable laws, lawful requests and legal process, such as to respond to subpoenas or requests from government authorities; (b) where permitted by law in connection with any legal investigation; and (c) to prosecute or defend legal claims.

In some cases we may ask for your consent to collect, use or share your personal information with your consent.We use the information from one portion of the Website on other portions of the Website or elsewhere in our network of websites, apps, and other interactive features, or in reports and analysis, all of which are owned and operated by Fooji, and we may combine information gathered from multiple portions of the Website into a single customer record or analysis or report. We also use and/or combine information that we collect off-line or we collect or receive from third party sources to enhance, expand, and check the accuracy of your customer records.

How We Share Your Personal Information?

We do not disclose information about your Personal Information collected online to any companies not part of Fooji or its parent, subsidiaries or related entities. In no event will we sell or rent your Personal Information as part of a customer list or similar transaction.


We may share some or all of your personal information with our subsidiaries, joint ventures, or other companies under common control, in which case we will require those entities to honor this Privacy Policy.

Third-Party Agents

We have third party agents, subsidiaries and partners that perform functions on our behalf, such as hosting, billing, push notifications, storage, bandwidth, content management tools, analytics, customer service, fraud protection, delivery and related tracking, etc. (e.g., DoorDash, Tookan). These entities have access to the Personal Information needed to perform their functions and are contractually obligated to maintain the confidentiality and security of that Personal Information. They are restricted from using, selling, distributing or altering this data in any way other than to provide the requested services to the Website.

Professional advisors.

We may disclose your personal information to professional advisors, such as lawyers, bankers, auditors and insurers, where necessary in the course of the professional services that they render to us.

We may also use or disclose Personal Information if required to do so by law or in the good-faith belief that such action is necessary to (a) conform to applicable law or comply with legal process served on us or the Website; (b) protect and defend our rights or property, the Website or our users, and (c) act under emergency circumstances to protect the personal safety of us, our affiliates, agents, or the users of the Website or the public. This includes exchanging information with other companies and organizations for fraud protection.

Business transfers

We may sell, transfer or otherwise share some or all of our business or assets, including your personal information, in connection with a business deal (or potential business deal) such as a corporate divestiture, merger, consolidation, acquisition, reorganization, or sale of assets or in the event of bankruptcy or dissolution. In such a case, we will make reasonable efforts to require the recipient to honor this Privacy Policy.

What Steps Are Taken To Keep Personal Information Secure?

We are concerned about ensuring the security of your Personal Information. We exercise great care in providing secure transmission of your information from your device to our servers. Personal Information collected by our Website are stored in secure operating environments that are not available to the public. Our security procedures mean that we may occasionally request proof of identity before we disclose your Personal Information to you. Please understand, however, that while we try our best to safeguard your Personal Information once we receive it, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.

How Can We Transfer Your Personal Information?

Fooji is headquartered in the United States and has service providers in other countries. Your personal information and other information collected through the Website and Services may be stored and processed in the United States or any other country in which Fooji, its Clients, Affiliates or service providers maintain facilities. Fooji, its Clients, Affiliates, or service providers may transfer information that we collect about you, including personal information across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are located in the United States or other regions with laws governing data collection and use that may differ from US law, please note that we may transfer information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction. By registering for and using the Website you consent to the transfer of information to the US or to any other country in which Fooji, its Clients, Affiliates or service providers maintain facilities and the use and disclosure of information about you as described in this Privacy Policy. If you are in the European Economic Area or Switzerland, please see the Cross-Border Data Transfer language below.

Cross-Border Data Transfer

If we transfer your personal information out of the European Economic Area or Switzerland and are required to apply additional safeguards to your personal information under European data protection legislation, we will do so. Such safeguards may include applying the European Commission Model contracts for the transfer of personal data to third countries described here, or for transfers to third parties in the United States, ensuring they participate in the EU-U.S. Privacy Shield Framework or Swiss-U.S. Privacy Shield Framework. Please contact us for further information about any such transfers or the specific safeguards applied.

How Long Do We Keep Your Information?

Following termination or deactivation of your account, Fooji, its Clients, Affiliates, or its service providers may retain information (including your profile information) and user Content for a commercially reasonable time for backup, archival, and/or audit purposes. If you have any questions about termination or deactivation of your account, please contact us directly at

Social Media Widgets and Networks and Third Party Platforms

Our Service may include social media features, such as the Facebook, Twitter, Instagram and Tumblr widgets. These features may collect your personal information and track your use of the Service. These social media features are either hosted by a third party or hosted directly in the Service. Your interactions with these features are governed by the privacy policy of the company providing such functionality.

If you have enabled features or functionality that connect the Service to a third-party platform or social media network (such as by logging in to the Services using your account with the third-party, providing your API key or similar access token for the Service to a third-party, or otherwise linking your account with the Service to a third-party's services), we may disclose the personal information that you authorized us to share. We do not control the third party's use of your personal information.

What Happens When I Link To or From Another Website?

This Website may link or integrate with other websites and services operated by third parties, including social media platforms, advertising services and other websites and applications. These links and integrations are not endorsements of, or representations that we are affiliated with any third party. Please be advised that the practices described in this Privacy Policy for Fooji do not apply to information gathered through these other websites. We do not control the third party websites, applications, or services and we are not responsible for the actions and privacy policies of third parties and other websites. Third party websites and services follow different rules regarding their collection, use and sharing of your personal information and we encourage you to read their privacy policies to learn more.

User Generated Content

We may make available on the Website or in the Services, or link to, features that allow you to share information online (e.g., on message boards, in chat areas, in file uploads, through events, etc.). Please be aware that whenever you voluntarily disclose personal information online, that information becomes public and can be collected and used by others. We have no control over, and take no responsibility for, the use, storage or dissemination of such publicly-disclosed personal information. By posting personal information online in public forums, you may receive unsolicited messages from other parties.


The Services are not directed to anyone under the age of 16. A parent or guardian who becomes aware that his or her child under the age of 16 has used the Services may contact us at and we will attempt to delete the child's personal information as soon as possible.

Changes to This Privacy Policy

As our Website continues to develop, we may add new services and features to our Website. In the event that these additions affect our Privacy Policy, this document will be updated appropriately. We will post those changes prominently so that you will always know what information we gather, how we might use that information and whether we will disclose it to anyone. We do, however, recommend that you read this Privacy Policy each time you use our Website in case you missed our notice of changes to the Privacy Policy.

Contact Us

If you have any questions about this Privacy Policy or don't see your concerns addressed here, you should contact us using the information below:

Fooji, Inc.
Attn: Sara Gooden, VP of Operations
257 E. Short Street, Suite 200
Lexington, KY 40507
(859) 652-3420

Your California Privacy Rights

Under California Civil Code section 1798.83, California residents are entitled to ask us for a notice identifying the categories of personal customer information which we share with our affiliates and/or third parties for marketing purposes, and providing contact information for such affiliates and/or third parties. If you are a California resident and would like a copy of this notice, please submit a written request to us via email at Fooji, Inc. ATTN: Sara Gooden, VP of Operations, 257 E. Short Street, Suite 200, Lexington, KY 40507 or You must put the statement "Your California Privacy Rights" in your request and include your name, street address, city, state, and ZIP code. We are not responsible for notices that are not labeled or sent properly, or do not have complete information.

How Do I Opt-Out or Correct Information About Me

You may always opt-out of receiving future e-mail messages and newsletters from Fooji. We provide you with the opportunity to opt-out of receiving communications from us by going into your profile settings and choosing the appropriate options. To opt-out, you can also send us a message at Please note, however, that you generally cannot opt-out of service related announcements, e.g. if the Website is temporarily suspended or if delivery of a product or service is delayed.

Additional Information for European Union Users

Personal Information

References to "personal information" in this Privacy Policy are equivalent to "personal data" governed by European data protection legislation.

Controller and EU Representative

Fooji, Inc. is the controller of your personal information covered by this Privacy Policy for purposes of the European data protection legislations and you can contact us using the contact details in the Contact us section above.

Our EU Representative is:
McCann Fitzgerald
Riverside One,
Sire Jon Rogerson's Quay
Dublin 2
Do2 x576

Legal bases for processing

We only use your personal information as permitted by law. We are required to inform you of the legal bases of our processing of your personal information, which are described in the table below. If you have questions about the legal basis of how we process your personal information, contact us at

Processing purpose / Legal basis

To provide the Service

You have entered a contract with us and we need to use your personal information to provide services you have requested or take steps that you request prior to providing services. If you do not provide information indicated as required or mandatory within the Service, or that is otherwise necessary to provide a requested service or feature within the Service, it will not be available to you.

To personalize the Service

These processing activities constitute our legitimate interests. We consider and balance potential impact on you and your rights before we process your personal information for our legitimate interests. We do not use your personal information for activities where the impact on you overrides our interests (unless we have your consent or are otherwise required or permitted to by law).

  • To send you marketing communications
  • To create anonymous data
  • For security, compliance, fraud prevention and safety
  • Sharing your personal information as described in this Privacy Policy
    For compliance with law; legal claims. Processing is necessary to comply with our legal obligations

Use for new purposes

We may use your personal information for reasons not described in this Privacy Policy where permitted by law and the reason is compatible with the purpose for which we collected it. If we need to use your personal information for an unrelated purpose, we will notify you and explain the applicable legal basis.

Data export

If we transfer your personal information out of the European Economic Area in a manner that requires us to apply additional safeguards to your personal information under European data protection legislation, we will do so. Please contact us for information on any such transfers or the safeguards applied.


We will only retain your personal information for as long as necessary to fulfil the purposes for which we collected it, including to satisfy legal, accounting, or reporting requirements. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, whether we can achieve those purposes through other means, and the applicable legal requirements.

Your rights

You may ask us to take the following actions:

Opt-out Stop sending you direct marketing communications. You may continue to receive Service-related and other non-marketing

Access Provide you with information about our processing of your personal information and give you access to your personal information.

Correct Update or correct inaccuracies in your personal information.

Delete Delete your personal information.

Transfer Transfer a machine-readable copy of your personal information to you or a third party of your choice.

Export Export a machine-readable copy of your personal information that you can use with a different service.

Object Object to our reliance on our legitimate interests as the legal basis of processing your personal information if that processing adversely impacts your legal rights.

To request one of these actions, contact us using the details in the Contact Us section above. We may request information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions. If you would like to submit a complaint about our use of your personal information or response to your requests regarding your personal information, please contact us. In addition, you may submit a complaint to the data protection regulator in your jurisdiction. You can find your data protection regulator here.

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